課程資訊
課程名稱
資訊管理
Information Management 
開課學期
103-2 
授課對象
管理學院  科技管理組  
授課教師
游張松 
課號
BA2008 
課程識別碼
701 40600 
班次
 
學分
全/半年
半年 
必/選修
必帶 
上課時間
星期三2,3,4(9:10~12:10) 
上課地點
管二305 
備註
本課程中文授課,使用英文教科書。
總人數上限:80人 
Ceiba 課程網頁
http://ceiba.ntu.edu.tw/1032BA2008_ 
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課程概述

1. Introduction to Information Management–Managing the Digital Firm: IT, IS, Management, Strategies and problem definition/solving (data definition, collection, analysis/algorithm, decision/solution)
(Lab: Problem def/solving--GPS/Logistics/Distributions and Shortest Path algorithms)
2. (Ch1.) Digital Economy– Hi-Tech Industry, Value Creation Cycle (VCC)
(Lab: VCC of PC, IC and LCD Industry and the players)
3. (Ch 2.) Information Technology and Business Systems: Architecture and Classification
(Lab: Business Information System Architecture)
4. (Ch5.) E-business and E-commerce: Business Models, CAI, B2B, B2C, B2b, B2c …
(Lab: Survey and Statistical Analysis ---RFID and u-Business; campus applications)
5. IT-based Numerical Analysis: Computer-Programming and Simulations
(Lab: Ethernet; Traffic Flow Management---with/without RAMP/Entry control)
6. (Ch 6.) Wireless Technology, Ubiquitous Mobile Internet
(Lab: ez-Card, Backing Card, Credit Card, Campus Card and Business Strategy)
7. (Ch 8.) Enterprise Systems: MIS, CRM, SCM, ERP, GRP …
(Lab-a: OR, OM, Mkt’…, the shortest path and minimum spanning tree)
(Lab-b: Load Balancing, Dispatching; JIT’s min Kanban-buffer)
8. (Ch 11.) Acquiring IT Applications and Infrastructure (Lab: Home Networking)
9. (11/13-17) Mid-Term
10. Advanced Technologies: mp3, DVD, LCD, VoIP … (Lab: LCD VCC)
11. (TG 1.) Computer Hardware Systems (Lab: Building your own PC system …)
12. (TG 2.) Computer Software: OA, DB, EMS, ERP, control tools, measuring tools…
(Lab: National Instruments)
13. (TG 4.) Network and Telecommunications (Lab: Understanding Centrino and WiMax)
14. (TG 5.) Internet and Internetworking (Lab: VoIP)
15. (TG 6.) Systems Analysis and Design (Lab: Home Networking---SA&D)
16. Digital Innovations: iPod, u-HD, m-disk, i-SCCI, VoIP/msg …
(Lab: man-machine interface--- keypad, touch-screen, touch-pad, MEMS…)
17. Case Studies and Presentations
18. (1/15-19) Final
 

課程目標
待補 
課程要求
待補 
預期每週課後學習時數
 
Office Hours
 
指定閱讀
待補 
參考書目
Introduction to Information Technology, Turban, Rainer and Potter, Wiley, 滄海書局, 04-2708-8787 
評量方式
(僅供參考)
   
課程進度
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